Your family shares a story no stranger knows and no AI can learn. One touch reaches the people you love, never a stranger. About five minutes to set up.
A $59 kit and the hotline that helps older parents stay safe from AI voice-clone scams. Set up in five minutes.
Order the kit · $59
A phrase only your family knows
Your family, not bots
No login, no app to install
Set up in 5 minutes
Scammers can clone any voice from 3 seconds of social media audio. Then they call older parents, fake an emergency, and ask for money. The Family Word gives older parents a simple way to check whether the call is real, in one question.
No app. No login. No new password for mom or dad to forget. Three steps to a defense your whole family already knows how to use.
A short exchange built from something only your family knows, the kind a scammer could not finish even with a perfect voice clone. The printed setup guide walks you through writing it in about five minutes.
Two wallet-sized cards carry your half of the story in your own handwriting, and a fridge magnet sits where bad calls actually land. Each one has a one-of-a-kind NFC chip. No phone number is printed on either, the tap is what reaches the line.
A quick tap of the wallet card, or the matching one stuck to the fridge, places a callback within seconds to the family members you chose at setup. Never a stranger, never a 1-800 line. A caller claiming to be family won't be able to carry the family story; the real one will.
The questions families ask themselves after a close call. If any answer is yes, the call you're worried about is almost certainly the scam.
If you said yes to any of them, this kit was built for your family.
See the kit · $59Three patterns regulators are flagging now. None of them needs new technology to reach your parent. They only need a few seconds of audio and the right script.
The FTC's Consumer Sentinel report put imposter-scam losses at $2.95 billion, the most-reported fraud category of the year. Family-emergency and "grandparent" calls are among the most common.
FTC Consumer Sentinel Data Book →The FBI's standing public advisory says criminals build usable voice clones from short clips on TikTok, podcasts, wedding videos, and voicemail greetings. The clip is already out there before the call arrives.
FBI public advisory on AI-cloned voice →The FBI's Elder Fraud Report tracked more than 200,000 victims age 60 and over, with an average loss of more than $38,000. Call-based scams remain among the most reported.
FBI IC3 Elder Fraud Report →Public references: FTC fraud intake · FBI IC3 · AARP Fraud Watch Network.
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